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                          Technology for All                                                                                                                                                                       Tuesday December 02, 2008 19:12:30

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WEB MARKET

Hey iPromote, Create My Ads

And iPromote.com is ready for site owners, who’d just enter a webpage address and click "Create My Ads." iPromote's WebpageToAds technology will analyze their page, select the relevant content, and instantly build a rich media display advertising package. Advertisers can then use iPromote ad network to display their ads. 

"Most businesses have invested significant resources designing and creating the content on their website," says Michael Barr, CEO. "However, many do not have the time or resources to create and manage display ads to bring people to these sites. Our product makes this possible for someone with a budget as small as $5 per day." 

According to iPromote, it enables users to access display advertising on a cost-per-click basis, the same way they have been using search ads. With iPromote, users get ad views but only pay when people are delivered to their site, making it easy to measure the success of their campaigns.  

Unlike search-based text ads, iPromote's graphical display ads aim to proactively drive people to designated websites.  

It says iPromote's local to global solution geo-targets ads to any region: city, state, country, or worldwide. Users can promote a business in the surrounding areas where their customers reside or on a national level to help them expand. Using real-time reporting, advertisers can see exactly when and where their ads are the most effective and concentrate future advertising and promotion efforts in those areas. 

iPromote also partners with websites to enable them to offer display advertising directly to their members. It says enterprise partners generate an incremental revenue stream and increase traffic back to their website when their users start an iPromote advertising campaign.  

iPromote, a division of 2Kdirect, operates offices in San Luis Obispo, California and New York, New York. It offers a self-service display advertising solution from automatic ad creation to ad serving and real-time reporting.

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