SOCIAL NETWORKING

Now, Get Pizza from Facebook

The offer is for pizza-hungry social networkers. Pizza Hut is unveiling a new application for Facebook Platform. It’ll allow you to order delivery of food without leaving the network. Of late, Pizza Hut has introduced several ways to order its pizza through the use of technology, including mobile web, text message, or from your desktop. The new application, named "Pizza Hut Interface," integrates with Facebook's main commerce system. 

"We are moving fast to put our online customers in charge -- any way they want to order from us, we'll be there for them," said Bob Kraut, VP, Marketing Communications. "Facebook is the next logical step for Pizza Hut. As Facebook's popularity grows among younger socially connected consumers we have the opportunity to provide a pizza experience they will love -- our convenient ordering combined with Facebook's relevance." 

The new application, named "Pizza Hut Interface," integrates with Facebook's main commerce system to make ordering pizza, Tuscani Pastas, WingStreet chicken wings, HERSHEY'S Chocolate Dunkers dessert, and more a snap. The application allows registered pizzahut.com users to browse the full Pizza Hut menu without leaving Facebook, and remembers your favorites for quick re-orders. 

In conjunction with the debut of Pizza Hut Interface, Pizza Hut will unveil a redesigned page on Facebook, where Facebook users can download the application and add Pizza Hut to their collection of favorites. This allows Pizza Hut fans to stay abreast of the latest news, promotions and deals from Pizza Hut, while posting their favorite Pizza Hut-related stories, photos, and videos. 

To celebrate the launch of Pizza Hut Interface, Pizza Hut will be giving away $50 Pizza Hut gift cards to some new friends. Any Facebook user that becomes a Pizza Hut "fan" will be entered for a chance to win a $50 Pizza Hut gift card. One lucky fan each week will receive a gift card through December 31, 2008. 

With more than 90 million active users, Facebook is the fourth-most trafficked website in the United States, says Pizza Hut. 

In May 2007, Facebook launched Facebook Platform, a development platform that enables companies and engineers to integrate with Facebook and gain access to millions of users.  

As the world's leading pizza restaurant company with 6,200 restaurants in the United States and more than 4,000 restaurants in 100 other countries, Pizza Hut, Inc., is a subsidiary of Yum! Brands, Inc.