MOBILE PHONES

ZTE Calling U.S. Consumers with its C78 Handset

ZTE USA, Inc., a subsidiary of China’s ZTE Corporation – a leading global telecommunications equipment and network solutions provider – has announced the general availability of the ZTE C78 handset. It’s offered by MetroPCS, a provider of unlimited, flat-rate wireless communications service, to U.S. subscribers. 

This marks the third handset ZTE has launched with MetroPCS in 2008, says ZTE. It features a sleek design with a 2-inch backlit color display in a brightly colored, purple casing.  

A stylish and affordable option, the ZTE C78 includes over 60 MB of user memory for downloading games, ringtones and applications, as well as a VGA camera with zoom, picture messaging capabilities and Bluetooth.

“ZTE is committed to bringing to market high quality phones that offer a rich user experience at an attractive price point,” said Dr. George Sun, CEO of ZTE USA. “Today, we have demonstrated this commitment with our third handset for the U.S. market, the ZTE C78. We have once again teamed up with MetroPCS to broaden our offerings for the U.S. market and provide customers with handsets that pack all the features they want into a single device.”  

As with all its products, the company says, ZTE both designs and manufactures its handsets in-house. ZTE USA offers a full portfolio of end-to-end wireless handset and networking solutions in the U.S.  

ZTE’s growth in the handset market has resulted in its sales of 100 million handsets worldwide as of September 2008, says ZTE. 

As a leading Chinese telecoms equipment provider to pursue business in overseas markets, ZTE now has about 50,000 employees and 8,000 of them are working in about 100 offices around the world. 

Photo courtesy: ZTE  

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