Baidu Offering Wireless Search in China
Baidu, a leading Chinese language Internet search provider, has
announced it has entered a strategic partnership arrangement with China
Telecom Corporation. It’ll provide wireless search for China Telecom's
3G mobile phone subscribers.
Under
this agreement, Baidu's wireless search service will be embedded in
China Telecom's ''Best Tone'' 3G phone modules. China Telecom mobile
subscribers will be able to use the ''Best Tone'' platform to access
Baidu products including web search, Baidu Knows, Baidu Post-bar, image
search, news search, MP3 search and other useful services.
''We
are very excited to provide China Telecom subscribers with wireless
search services,'' said Xuyang Ren, Baidu's VP of Marketing and Business
Development. ''The cooperation between Baidu and China Telecom leverages
each company's respective expertise and should deliver a convenient and
rich mobile search experience to a growing and important user base.''
Among its other initiatives,
in October last year
Baidu had launched the beta version of its online
C2C platform, called "Baidu Youa." It is an online shopping system
through which merchants can sell their products and services at Baidu-registered
stores.
It has also entered into
agreements with UiTV, a leading operator of Internet television platform in China. Under
these agreements, Baidu decided to contribute assets related to the
operation of Baidu Internet TV Channel to UiTV in exchange for an 8.3%
stake in UiTV and US$15 million.
As
mobile search market is growing, a number
of players are offering their solutions to mobile consumers. Among them
are Searchme, GazoPa, Nokia, and Truveo.
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