Here’s how Developers can Leverage Windows Phones
Microsoft has announced new details about how developers can build and
sell applications for Windows phones through Windows Marketplace for
Mobile, the recently announced application marketplace available with
the Windows Mobile 6.5 operating system.
Microsoft will provide developers with 70% of the sales revenue of
their applications from Windows Marketplace for Mobile, transparency
throughout the certification process, and guidance and support from
the stage of development to the final sale to the consumer.
Developers can get the tools to begin developing for Windows phones at
http://developer.windowsmobile.com/.
They
will be able to set the price for their applications in each market,
maximizing their revenues based on targeted pricing strategies.
Developers can also choose to distribute their applications at no
cost.
Up to
five application submissions to Windows Marketplace for Mobile is
included in the introductory annual registration fee of $99 (U.S.).
Each additional submission within the annual period will cost $99. The
registration fee is waived for student developers who want to reach
Windows phones customers, through enrollment in the Microsoft
DreamSpark program.
Windows Marketplace for Mobile is available in 29 countries. Microsoft
will continue working with developers to ensure that their
applications run optimally on Windows phones by running a rigorous
certification and testing process before applications go to market.
Developers will be able to see detailed feedback during and after the
certification process of their application on the Windows Marketplace
for Mobile developer portal. This is to enable developers to devote
more time to writing applications, and less time trying to navigate
the approval process. Developers will have access to all details once
the registration is open in the spring, and will be able to start
submitting their applications later this summer.
With
more than 20,000 applications already in market, Microsoft says,
Windows Mobile is among the most popular platforms for developers.
Windows Mobile 6.5, the next generation of the Windows Mobile
operating system, will allow developers to build mobile applications
without having to learn new skills or programming languages, by
leveraging familiar desktop and server development tools such as
Win32, Active Template Library and Microsoft Foundation Classes
(Visual C++), Visual C#, Visual Basic .NET, ASP.NET and asynchronous
JavaScript and XML (AJAX).
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