NetDragon New Dynasty Going to Conquer Online
With
the English language expansion pack for Conquer Online, "New Dynasty,"
China’s leading game developer NetDragon Websoft wants to expand its
reach in the global markets. Recently, the company also joined hands
with
Disney to produce Disney Fantasy Online.
The
company had launched its Chinese language expansion pack "New Dynasty"
("An Ren Wei Ji") on November 25.
Conquer
Online was released in 2003. Available in different versions and six
languages, it's the Group's first online game launched overseas, with
players now in over 100 countries and regions, says NetDragon.
With
the increasing globalization of the fast-developing gaming market, game
vendors are trying to woo gamers in different markets with multiple
language versions of their hit titles. Plus, they are partnering game
companies in the local markets to quickly capture market share. Adoption
of local cultures and popular characters is also part of the strategy.
For example, gamers of "Disney Fantasy Online," which is NetDragon’s
Massively Multiplayer Online Role Playing Game (MMORPG),
will get immersed in a
Disney-themed central world, created based on themes of magic, adventure
and romance with non-playing Disney character hosts such as Mickey and
Friends, preparing and training the gamers for the adventures.
Conquer
Online is set in the ancient warring era of China. Its expansion pack
version features a new ninja character, allowing players to experience
competition between them and five other classical protagonists. In
addition, the new expansion pack provides greater challenges with new
quests, maps, skills, and equipment.
Photo courtesy:
NetDragon Websoft
