Mobile Connoisseurs to
Converge at GSMA Event
The GSM Association (GSMA),
a global trade body for the mobile industry, says that it’ll bring
together executives from the mobile, software, equipment, Internet,
media, and entertainment industries at the 2009 GSMA Mobile World
Congress to be held February 16-19, 2009 in Barcelona.
The Association informs that
CEOs from companies including AT&T, Microsoft Corp., MySpace, Nokia, NTT
DOCOMO, Telefonica, Telenor, Verizon Communications, and Vodafone will
address the challenges presented by the global economic slowdown and
will outline strategies for sustaining growth.
"We are living in an era of
unprecedented and rapid change. Set against a backdrop of the financial
crisis, wildly-fluctuating stock markets and a broad economic slowdown,
the 2009 edition is set to be the most compelling Mobile World Congress
yet," said Rob Conway, CEO and Member of the Board of the GSMA.
Under the theme of "Think
Forward", the Mobile World Congress will explore the impact of the
economic crisis, as well as focus on issues critical to the development
of the communications industry.
It’ll cover topics including
the adoption of advanced mobile broadband technologies, such as
Long-Term Evolution (LTE), the shift to an open mobile ecosystem, and
the proliferation of mobile entertainment and advertising services.
The event will showcase
mobile products and services from approximately 1,300 companies.
Keynote speakers include:
-
Ralph de la Vega, President and CEO
of AT&T Mobility and Consumer Markets
-
Steve Ballmer, CEO, Microsoft Corp.
-
Chris DeWolfe, CEO and Co-founder,
MySpace
-
Olli-Pekka Kallasvuo, President and
CEO, Nokia Corporation
-
Ryuji Yamada, President and CEO,
NTT DOCOMO
-
Cesar Alierta, Executive Chairman,
Telefonica
-
Jon Fredrik Baksaas, President and
CEO, Telenor Group
-
Dick Lynch, EVP and CTO, Verizon
Communications
-
Vittorio Colao, Chief Executive,
Vodafone
Last week, the GSMA
announced that
Academy Award-winning actor Kevin Spacey
will also deliver a keynote at the Mobile World Congress, and that he
will host the MOFILM Mobile Short Film Festival as part of the Congress.
