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                          Technology for All                                                                                                                                                                       Tuesday February 03, 2009 16:00:03

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DIGITAL CONVERGENCE

NewBay to Deliver Fun on Your Mobile

Digital lifestyle solutions company NewBay has announced version 4 of LifeCache Photo & Video Album (PVA). It includes video editing, geotagging, and third-party developer features. It aims to increase subscriber usage ensuring more average revenue per user for mobile operators. 

LifeCache PVA is a white-label multimedia album solution for operators. It allows subscribers to create and maintain personal online albums for photos and videos, direct from their handset or Web browser.  

The company believes that the popularity of video is increasing rapidly, as people record more video content on handsets, digital cameras or camcorders, and want to share it with friends and family through albums and social networks.  

So, PVA version 4 video editing will enable subscribers to mix-up their own video content with trimming, splicing and transition features. The video is stored by the operator, and viewed and shared via mobile handsets, Web and TV. Other new features include: music overlays, special effects and photo movies; which all use an easy “drag-and-drop” interface.  

Version 4 geotagging features will enable users to organize, manage and search their photos and videos based on location. This feature set allows users to browse shared photos using map interfaces or view their own travels using a “media trail” map view.  

Geotags can be automatically added to photos and videos taken with GPS camera phones or added manually in the album by PVA users. NewBay’s LifeCache handset client software can also embed geotags into media prior to uploading.  

To meet the increasing demand for converged user content services, says NewBay, PVA version 4 now includes a full third-party developer platform. It allows operators to pull user content into other services, develop “mash-ups” and enables developers to build customized user interfaces.  

This approach aims to drive convergence by allowing content to be shared, viewed and managed across multiple devices (handsets, Web, TV, set-top boxes, gaming consoles, media servers, and home networks).

LifeCache PVA developer support includes a full-featured API, sample code and a sandbox developer environment.

 

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