Perfect World in Korea
To
tap the growing online gaming interest in Korea, Perfect World, a leading
online game developer and operator in China, has entered into a new
licensing agreement with EYA Interactive to license its "Legend of Martial
Arts" in Korea. EYA Interactive is a multimedia entertainment service
provider that develops and operates online games and provides related
selling and services in Korea.
Perfect World launched "Legend of Martial Arts," a 3D cartoon MMORPG, in
2006. The game is based
on a TV drama series with the same Chinese name. It’s an adventure story
of Chinese swordsmen set in an ancient kingdom and designed to provide a
more light-hearted and less intense game environment. The game attempts to
capture the look and feel of the TV series.
"Legend
of Martial Arts," says the company, has not only become a popular game in
its domestic market, but has also attracted a lot of attention in overseas
markets. The game was first licensed overseas in 2007 and has since
expanded to a number of countries and regions, including Taiwan, Japan and
Malaysia, where it has been well received by local players. Under the
terms of the agreement, EYA will introduce a Korean language adaptation of
"Legend of Martial Arts" in Korea.
"'Legend
of Martial Arts' is an excellent MMORPG with its lively graphic design,
interesting content and innovative features, and we are excited to bring
it to Korean gamers," said Mrs. Jung Yeon Han, president of EYA
Interactive.
"'Legend
of Martial Arts' is the second game that we have licensed to Korea
following our success with 'Perfect World II,'" commented Michael Chi,
chairman and CEO of Perfect World.
Photo
courtesy: Perfect World
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