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Ideaworks3D Airplay SDK Supports iPhone

Ideaworks3D, a developer of the cross-platform Airplay SDK for advanced native mobile games and applications, has announced that Airplay SDK now supports Apple's iPhone and iPod Touch. It’ll enable developers to build a single application binary and deploy it unmodified to all supported operating systems and devices.

Airplay already supports all open native operating systems in the market today, including Nokia N-Gage, BREW (Verizon and KDDI), Symbian OS (Series60 and UIQ3), Windows Mobile, and Linux.

"We are hugely excited to be adding iPhone as a supported platform within Airplay," said Alex Caccia, CEO Ideaworks3D. "Apple's iPhone and App Store present an enormous opportunity for mobile, handheld and console game publishers looking to distribute directly to consumers. Airplay is now fully optimised for Apple's platform, providing developers a console-quality art and code development pipeline that makes it really cost-effective for developers to create amazing games for iPhone. Using Airplay, publishers can then increase their return-on-investment by deploying to all other major mobile operating systems globally, without having to allocate further budget to port between those platforms and handsets."

Tim Closs, CTO at Ideaworks3D, added: "Airplay SDK makes it easy for developers to bring existing code and art assets from console development projects, and bring them to iPhone and other high-end native mobile platforms. Airplay's complete support for C++/C features and standard libraries opens up these platforms as new cost-effective distribution opportunities for forward-thinking developers and publishers."

Using Airplay, all development and testing can remain on PC desktop machines, using industry-standard C++ IDEs. Developers do not need to use Objective-C.

Airplay is optimized for the iPhone hardware, including the ARM11 CPU and the Imagination Technologies POWERVR graphics processor. Airplay will automatically optimise data sets for the iPhone hardware; for example, applying PVRTC texture compression where possible.

Airplay has already been used to deliver games worldwide, including "Metal Gear Solid Mobile" (Konami, 2008), "System Rush: Evolution" (Nokia, 2008), and "Project Gotham Racing Mobile 3D" (Glu, 2007).

Photo courtesy: Ideaworks3D

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